BingX is seeking a Brand Partnership Manager to contribute to the disruption of the Web3 space through strategic partnerships. The ideal candidate will have 8+ years of experience in partnership or brand marketing and strong project management skills. The role involves developing and executing integrated project plans for brand campaigns, ensuring seamless communication and collaboration across internal teams.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
About BingX
- A leading crypto exchange since 2018
- With 20 million registered users worldwide
- Official crypto exchange partner of Chelsea FC
- User-First, reliable, innovative, and diversified
- List over 1,000 spot trading pairs
- Offer over 300 futures trading pairs
- Integrate with over 80 public chain ecosystems
- Rank top on CoinMarketCap and CoinGecko
- TradingView's Best Crypto Exchange for 2021, 2022 & 2023
- A gateway for the next billion crypto users
Founded in 2018, BingX is a leading cryptocurrency exchange, serving over 20 million users worldwide. BingX offers diversified products and services, including spot, derivatives, copy trading, and asset management – all designed for the evolving needs of users, from beginners to professionals.
BingX is committed to providing a trustworthy platform that empowers users with innovative tools and features to elevate their trading proficiency.
Responsibilities
We are seeking a passionate brand marketing expert to contribute to our disruption of the Web3 space through strategic partnerships. As a Brand Partnership Manager at BingX, you will play a pivotal role in assisting the Brand Director in project managing brand partnerships, coordinating activities with external agencies, and ensuring seamless communication and collaboration across internal teams while adding value to mid and long-term planning through solid brand activation.
Project and Brand Management
- Guided by the strategy and overview planning from the Director, develop and execute end-to-end integrated project plans for brand campaigns, ensuring timelines and milestones are met.
- Act as the gatekeeper in guarding BingX's brand identity while incorporating it within our Partner's branding.
- Ensure continuous communication with regional teams as they develop campaigns to ensure brand alignment.
- Continuously monitor and analyze campaign performance metrics, providing insights and recommendations for optimization to drive engagement.
External Coordination:
- Together with the Brand Director, act as the point of contact between BingX and all external representatives, maintaining and managing relationships to create meaningful, impactful, and original activations.
- Assist in liaising with external agencies to ensure alignment with brand goals and effective execution of campaigns.
Internal Collaboration:
- Lead cross-functional partnership briefings, collaborating with each team to build comprehensive plans with co-branded assets, and manage marketing campaigns through cross-functional initiatives.
- Collaborate with cross-functional teams, including product, business development, and operations, to integrate brand initiatives seamlessly.
Communication:
- Clearly articulate campaign objectives, strategies, and requirements to internal and external stakeholders.
- Maintain clear and transparent communication across all stakeholders, providing regular updates, progress reports, and post-campaign analysis.
- Evaluate partnership success through qualitative and quantitative metrics and adjust strategies based on findings.
Requirements
- At least 8 years of relevant work experience in partnership or brand marketing
- Bilingual is highly advantageous.
- Extremely strong project management skills and experience.
- A thorough understanding of how to create and drive successful partnerships and activations.
- Experience in developing integrated marketing plans.
- Ability to create, manage, and adhere to a budget.
- Able to develop and move projects forward independently and autonomously.
- Strong interpersonal skills; able to develop and manage relationships with cross-functional teams.
- Highly organized with meticulous attention to detail.
- Familiarity with the cryptocurrency industry is a plus.
Working at BingX
- Join an international and diversified team
- Great career development in a fast-growing company
- Be part of the future of finance technology and achieve meaningful goals
- Competitive market salary and fully remote/work-from-home flexibility
- Flexibility to observe your local holiday calendar, alongside additional benefits