AUTO1 Group seeks a Performance Marketing Manager to drive efficient, data-driven acquisition marketing and conversion optimization. You will own campaign planning, execution, and optimization across key paid channels, with opportunities for specialization or generalist growth. This role offers a steep learning curve and direct business impact within Europe's leading digital automotive platform.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
We are looking for a Performance Marketing Manager (f/m/x) to join our team of marketing experts who use data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment for a steep learning curve.
For your new role in our Performance Marketing team you choose whether you grow into a deep down specialist in one of our Paid Online Marketing channels or you take on a generalist role gaining a widespread expertise across multiple channels. Both ways you will build up significant knowledge and have a direct impact on business decisions.
AUTO1 Group is Europe’s leading digital automotive platform. We revolutionize the used car market with our well-known brands Autohero, wirkaufendeinauto.de and AUTO1.com
Take full ownership of planning, executing, and optimizing campaigns across Google Ads, Microsoft Ads, and Meta platforms.
Analyze complex data sets using in-house tools to identify growth opportunities and proactively drive scaling initiatives in collaboration with your team.
Manage and allocate budgets for your market’s channels, ensuring maximum impact and business growth.
Proactively generate and implement test ideas to optimize existing channels and expand into new ones.
Collaborate with cross-functional teams—including Design, Marketing Automation, Marketing Controlling, and Video Production—on campaign planning, creative assets, reporting, automation, and optimization.
1+ year of experience managing and expanding Google Ads Search campaigns with a track record of delivering results in a fast-paced environment.
A keen interest in expanding your knowledge beyond Search towards Meta and Microsoft Ads and their potential to complement and scale brand traffic
Strong organisational skills, a tech-savvy mindset, and a detail-oriented approach. You work independently and have a can-do attitude.
A solid understanding of tracking, measurement, and attribution models.
Excellent command of Excel/Google Sheets. Knowledge of SQL and Google BigQuery are a plus
Fluency in English is required, fluency Spanish, French, German, Dutch or Polish would be a plus, and applicants from Spain are especially encouraged to apply.
Please submit your CV in English.
- 100% remote! No matter where you live, work full time from home in the EU.
- Once a unicorn, now a listed public company, be part of our success story!
- Our dynamic startup environment offers new challenges for personal growth with the contribution of own ideas
- We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
- We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
Contact
Emily Albrecht
At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.