Product Marketing Manager - Fintech

Alkami Technology United State
Remote
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AI Summary

Alkami Technology is seeking a Product Marketing Manager to drive customer research, competitive analysis, and product positioning. The ideal candidate will have 5+ years of experience in product marketing, product management, or growth marketing.

Key Highlights
Conduct customer research and competitive analysis
Collaborate with Product Managers to prepare GTM materials
Create value propositions and messaging for product lines and features
Drive alignment across product and business teams
Define objectives, KPIs, and priorities to exceed revenue targets
Technical Skills Required
Product marketing Product management Growth marketing Customer research Competitive analysis Product positioning GTM materials Value propositions Messaging Data analysis
Benefits & Perks
Salary: $115,000 - $140,000
Remote-first environment
Unlimited paid time off
401(k) with employer match

Job Description


Alkami is a leading cloud-based digital banking solutions provider for financial institutions in the United States that helps clients to transform through retail and business banking, digital account opening and loan origination, payment fraud prevention, and data analytics and engagement solutions. Alkami’s Mobile App Platform has been certified by J.D. Power for providing clients with “An Outstanding Mobile Banking Platform Experience.”

Founded in 2009, we continue to be recognized for our intentional culture and tremendous growth (Best Place to Work in Fintech; Best & Brightest to Work For Nationally; and Comparably’s Best Company Culture, Best Career Growth, Best Engineering Team, and Best Places to Work in Dallas, among others). Through our bold investments in technology and people, we empower our clients to grow confidently, adapt quickly, and build thriving digital banking communities through tailored experiences for over 19.5M users.

As a remote-first company, most of our positions can be remote in the US, except for key roles, which will be indicated in the Job Title.

Follow us on Glassdoor and Linkedin!

  • Conduct customer research and competitive analysis to inform our positioning, pricing, and differentiation strategy
  • Collaborate with Product Managers to understand new functionality and prepare GTM materials for launches of all sizes
  • Create value propositions, positioning, and messaging that clearly explain MANTLs uniqueness and resonates with our target customers throughout the customer journey for product lines, features, and our platform
  • Develop needed materials to drive demand, conversion and adoption in a unified way, such as presentations, talking points, product copy, demo materials, one-pagers, and battle cards
  • Drive alignment across product and business teams for the purpose of unifying our vision and goals for existing and upcoming products
  • Collaborate with Product, Marketing, Success, and Sales to drive consistency in our product positioning and messaging to improve marketing and sales performance
  • Define objectives, KPIs, initiatives, goals, and priorities to exceed revenue targets

About You

  • You are confident technically and love products. Your first instinct is to dive into the product and explore it like a user would. You do the same with competitors' products and are passionate about how to talk about what makes our product different.
  • You are a process thinker who is comfortable bending the frameworks you know and use to meet the situation at hand. You are comfortable with ambiguity and being the first PMM
  • You are passionate about understanding how customers think and speak about their problems and marrying those problems with our solution
  • You value data > opinion and love testing and learning what works in the market
  • You thrive on cross-collaborative work, and love “reaching across the aisle” to drive business outcomes

We Are Looking For

  • 5+ years product marketing, product management, product strategy, research,

Consulting, Or Growth Marketing Experience At a SaaS Company

  • 2+ years in a Product Marketing Manager role in the fintech or banking space and demonstrated experience contributing at strategic, operational, and tactical levels
  • Experience working on complex, technical products and working closely with product and engineering
  • Experience working collaboratively and cross-functionally with product, sales, marketing
  • Strong ability to write, including for technical audiences
  • Experience managing and organizing projects
  • Experience working in scaling startup environments, with skill collaborating across multiple teams, as well as with customers
  • Experience working on a small team and comfortable wearing many hats

The salary range for this position is: $115,000 - $140,000

Cool Things to Know

Not Just Any Company: Alkami has an awesome diverse and inclusive environment. We have a FUN culture and offer great benefits, including remote-first environment, unlimited paid time off, 401(k) with employer match, and more.

Work Authorization: We cannot offer employment sponsorship at this time. Candidates must be eligible to work in the US for full-time employment.

Recruiters: We are not looking for outside recruiting firms to help us in this search. Thank you for understanding.

Pay Transparency: As of January 1, 2023, new states and locales have enacted pay equity laws that require more pay transparency by employers in the following states: California, Colorado (effective January 1, 2021), Connecticut, Maryland, Nevada, New Jersey, New York, Ohio, Rhode Island and Washington.

The Important Stuff

Alkami Technology is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Alkami is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Alkami are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Alkami will not tolerate discrimination or harassment based on any of these characteristics. Alkami encourages applicants of all ages.

J.D. Power 2024 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit jdpower.com/awards.


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