Freelance Social Media Community Manager (Part-Time, Remote)

Company Overview:

KinderFarms is on a mission to bring clarity back to kids’ health. Created by parents and developed by doctors, we design clean, clinically proven products that do more with less – less additives, less artificial, less of the unnecessary. Because kids don’t need more. They need better. We design products with purposeful simplicity. Every ingredient is earned, every formula intentional, and every product crafted to make care kinder.

In a category overflowing with unnecessary additives, KinderFarms stands for something different: clinically proven solutions built with transparency and trust at their core. From KinderMed’s cleaner OTC medicines and supplements to KinderLyte’s science-backed hydration, our products deliver real efficacy without artificial sweeteners, synthetic dyes, or unwanted additives. Its care made simple, without compromise.

If you’re inspired by mission-driven work, and the chance to build a category-defining brand, KinderFarms offers a rare opportunity to make a meaningful impact. We’re growing quickly, and shaping a new era of trusted family wellness.

Job Overview:

• Title: Social Media Community Manager
• Freelance, part-time (apx. 20 hours per week)
• Fully remote

Job Responsibilities

• The day-to-day activities will include developing the content calendar, overseeing content creation, posting, and engaging with the community, and tracking KPI metrics and results
• Manage the brand’s social media accounts, including content creation, posting schedule, and community engagement across TikTok, Instagram, Facebook, and LinkedIn. Work closely with the internal marketing team, designers, photographers, and agency partners to develop, create, and execute content.  
• Lead influencer outreach and management, including fostering relationships with current influencers, identifying and contracting with new influencers, and managing an always-on cadence of influencer and UGC content in conjunction with the organic social calendar. Also includes managing an influencer platform like Cohley or similar.
• Manage simple ad campaigns in Meta, including boosting Influencer posts & content. 

Key Qualifications

• 1-3 years of social media, community management, and/or influencer experience
• Previous experience building a company’s social media presence and directly working with influencers is highly preferred
• Strong understanding of social media platforms and best practices
• Passionate about social media and current on social media/influencer trends.
• A creative eye and a strong attention to detail
• Strong copywriting skills and comfort with basic photo/video editing
• CPG industry experience preferred
• Proactive, able to roll up their sleeves, and problem-solve on their own
• Dynamic team-player, with strong organizational and time-management skills, who can work in a growing start-up environment