6-month contract position for a Senior Product Campaign Analyst with experience in marketing automation, campaign management, and data analysis. Ideal candidate has a combination of marketing and project management experience, with exposure to financial services. The role involves creating SAS templates, analyzing data, and developing reports.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
Overview: Client is looking for a Product Campaign Analyst with recent experience with some marketing automation (adobe preferred), marketing campaign experience in the B2C, using a multi-channel approach to influence the use or sell of a product (financial services ideally).
Ideal candidate: Combination of marketing experience and project management experience + exposure to financial services/documentation.
Duration: ~6 month contract (chance to extend with good performance)
Location: 100% remote (EST/CST preference)
Compensation: $40-$45/hourly
*Can't work C2C or provide sponsorship*
Requirements:
~ 7 years of quantitative analysis experience and/or direct credit card experience required
~ 3 years of experience with Campaign Automation Software including with building, customizing, delivering campaign programs, and reporting required
~ 2 years experience using SAS, SPSS or other data mining/database marketing software preferred
Client service experience preferred. Experience with Oracle, Siebel and HTML desired.
Responsibilities:
- Create both SAS templates using the SAS tools to address the reporting/targeting needs for both the consulting and campaign analyst teams; must be able to extrapolate the data and perform predictive modeling and cluster analysis.
- Ability to migrate/manipulate data within Excel and SharePoint portal.
- Analyze data contained in our databases to identify data reporting issues with existing data and proposed reporting.
- Assist in the development and tracking of various department metrics, including development and execution of regular campaign, monthly and/or quarterly reports.
- Work with Management to identify departmental needs and determine technical solutions, acting as Subject Matter Expert (SME).
- Coordinate efforts of both internal and external partners to source any needed data for customer targeting and segmentation.
- Perform in-depth analysis and reporting to provide actionable recommendations.
- Apply Six Sigma methodologies to streamline all core functions within your role.
- Maintain work papers, data, plans, methods and results in a way that can be recreated and leveraged as intellectual capital.
- Remain current with Visa, MasterCard, FDR and industry products and services and stay abreast of the competitive environment.