AI Summary
Join Wrightway Digital Ltd as an SEO/SMM Specialist to develop and execute on-page and off-page SEO strategies, manage social media presence, and track performance using various tools.
Key Highlights
Plan and execute on-page and off-page SEO strategies
Manage and grow social media presence
Track and analyze performance using various tools
Collaborate with content, development, and product teams
Stay updated with SEO trends and algorithm changes
Technical Skills Required
Benefits & Perks
Remote-first culture with flexible working hours
Opportunity to work with international clients and modern tools
Friendly, supportive, and collaborative team
Growth-oriented role with career development opportunities
Job Description
We are a UK-based web software company specialising in eCommerce and retail integrations. Our distributed team of developers and marketers works across Sri Lanka and Europe, delivering scalable digital solutions to global clients. As we continue to grow, we're looking for an experienced, creative, and data-driven SEO / SMM Specialist to join our expanding digital marketing team.
- Plan and execute on-page and off-page SEO strategies across multiple websites.
- Conduct keyword research and competitor analysis to improve search rankings and increase organic traffic.
- Manage and grow social media presence across channels like Facebook, LinkedIn, Instagram, and X (Twitter).
- Create, schedule, and optimise engaging content tailored to each platform.
- Track, analyse, and report on performance using tools such as Google Analytics, Search Console, Meta Insights, and SEO PowerSuite.
- Collaborate with the content, development, and product teams to align marketing efforts with business goals.
- Stay updated with SEO trends, algorithm changes, and social media best practices.
- 2+ years of hands-on experience in SEO and social media marketing (either in-house or at an agency).
- Deep understanding of search engine algorithms, keyword research tools, and link-building techniques.
- Proficiency in tools such as SEO PowerSuite, Google Search Console, GA4, Ahrefs, SEMrush, or similar.
- Experience using Meta Business Suite, Buffer, Hootsuite, or other social media scheduling platforms.
- Strong written and editing skills in English.
- Proactive, analytical, and detail-oriented.
- Bonus: Experience in eCommerce, retail, or SaaS industries.
- Remote-first culture with flexible working hours.
- Opportunity to work with international clients and modern tools.
- Friendly, supportive, and collaborative team across Sri Lanka and Europe.
- Growth-oriented role with career development opportunities.
Interested? Apply now and be part of a growing digital team that values innovation, performance, and work-life balance.