Global Automation Marketing Manager (HubSpot Expert)

risco group United Kingdom
Remote
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AI Summary

RISCO Group seeks an experienced Global Automation Marketing Manager to build and lead their worldwide automation and email marketing efforts. This hands-on role requires deep HubSpot expertise to design, implement, and optimize advanced marketing automation programs for lead generation, nurturing, and retention. The position is 100% remote within the UK, with quarterly in-person meetings.

Key Highlights
Build and lead the Global Automation/Email Marketing team.
Oversee day-to-day operations of HubSpot, email marketing, and connected platforms.
Architect, implement, and optimize advanced workflows for lead generation, nurturing, engagement, and retention.
Collaborate cross-functionally with Growth Marketing, Product Marketing, Events Marketing, and Sales.
Ensure compliance with GDPR and global data privacy regulations.
Technical Skills Required
HubSpot Email Marketing Marketing Automation CRM Integrations Website Forms Push Notifications (e.g., OneSignal) Lead Routing Tools GDPR Compliance
Benefits & Perks
100% remote role (UK)
Quarterly in-person team meetings
Supportive culture
Personalized career growth plan
Opportunity to shape and lead a global function

Job Description


Location: Remote - UK (quarterly in-person team meetings) 

Reports to: Global Head of Marketing

Works closely with: Growth Marketing Executive, Head of Product Marketing, Events Marketing and Sales 


Company Description

For over 40 years, RISCO Group has been shaping the future of professional security. With a global presence and millions of users worldwide, we design, develop, and deliver complete end-to-end security solutions.


Role Description

We are looking for an experienced Automation Marketing Manager to build and lead our Global Automation/Email Marketing activities. This role requires a hands-on HubSpot expert who thrives in a highly technical, fast-paced environment and can translate strategic objectives into state-of-the-art marketing automation programs. 


As the Global Automation Marketing Manager, you will oversee the day-to-day operations of HubSpot, email marketing, website forms, and connected automation platforms (e.g., OneSignal for push notifications). You will architect, implement, and optimise advanced workflows across multiple platforms to support lead generation, nurturing, customer engagement, and retention strategies globally. 

 

This is a highly collaborative role: you will work closely with other departments and teams, ensuring alignment while respecting each team’s domain ownership. You will also serve as a key advisor to the Global Head of Marketing, bringing forward new automation ideas, tools, and best practices.


Qualifications/Requirements

  • Legal right to work in the United Kingdom. 
  • Ability to occasionally travel. 
  • 5+ years of professional marketing experience. 
  • 3+ years of exclusive experience in Marketing Automation. 
  • Proven HubSpot expertise (certifications highly desirable). 
  • Strong technical ability to design and build advanced workflows across HubSpot and other platforms (e.g., push notifications, lead routing tools, form integrations). 
  • Solid understanding of CRM and marketing automation integrations. 
  • Highly analytical mindset with strong problem-solving skills. 
  • Strong project management and collaboration skills, with the ability to work cross-functionally while respecting role ownership. 
  • Forward-thinking, innovative approach with a passion for continuous improvement in marketing automation. 
  • Full professional proficiency in English (written and spoken). 
  • A second European language is required — French, Dutch, or German preferred. 
  • Education in Marketing or related fields is a plus, but experience is valued above academic background. 


Key Responsibilities

  • Build and lead the Global Automation/Email Marketing team. 
  • Own and manage day-to-day operations of HubSpot, including workflows, automations, email campaigns, and database management. 
  • Manage website-related automations (forms, integrations, lead capture flows) in close collaboration with the Growth Marketing team. 
  • Administer and optimise marketing automation platforms beyond HubSpot (e.g., push notification systems, integrations with CRM and website). 
  • Design, implement, and test complex, multi-step workflows for lead nurturing, scoring, segmentation, and re-engagement. 
  • Ensure automations are data-driven, measurable, and aligned with business goals. 
  • Proactively identify and implement new platforms, technologies, and processes to improve automation efficiency and scalability. 
  • Collaborate with the Growth Marketing Manager to support campaign execution, demand generation, and event-driven automations. 
  • Execute automation programs under the direction of the Global Head of Marketing, ensuring strategy is translated into action. 
  • Regularly analyse performance data, report on KPIs, and optimise campaigns and workflows based on insights. 
  • Ensure compliance with GDPR and global data privacy regulations. 


What We Offer

  • Work for a successful company with over 40 years of market presence. 
  • 100% remote role with quarterly in-person team meetings. 
  • A supportive culture that respects your career journey and work-life balance. 
  • A personalised career growth plan with your manager after probation. 
  • The opportunity to shape and lead a global marketing automation function. 



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