VP of Vacation Club Project, Sales & Marketing

VP of Vacation Club Project, Sales & Marketing Florida based

Hotel group with over 15,000 keys is currently searching for a proven track record VP to launch our brand-new vacation club project. A leader with outstanding creative and sales skills that will use our latest and unique AI support platforms to grow this newly created division.

Excellent package and remuneration to the right candidate, full relocation costs covered.

Choice of location within our regional portfolio (Cuba, Jamaica, Spain, Portugal, Maldives, UAE, Kenya, Tanzania, India, and France with further expansion plans in the future).

The successful candidate will have the option to attract his previous own team, if possible, and we will recruit all your direct recommendations as this is a brand-new division and needs to be built from scratch within a very short period.

Interviews via web link as first stage and second and final stage at the Head Office.

Responsible for the execution of the vacation club project, sales and marketing strategy and tactics to achieve budgeted sales volume and cost as well as achieve customer and associate satisfaction. Ensure effective and efficient on-site coordination between sales and marketing groups. Work with multiple stakeholders as needed to assist in the development and implementation of regional marketing strategies. Accountable for all aspects of the vacation club sales and marketing.

CANDIDATE PROFILE Education and Experience

• College degree essential

• Minimum 10 years' experience in management of vacation clubs, sales, marketing, or owner of a similar related business.

• Minimum 10 years' experience in vacation ownership

Required Qualifications

• Proficiency in reading and writing in English & Spanish

JOB SPECIFIC TASKS

Developing and Executing Strategy

• Contributes to the development of long-term function and strategy of the project.

• Develops culture of excellence in all facets of project operation.

• Develops and ensures sales and marketing management implement a philosophy of tour efficiency and is profit driven (rather than strictly volume driven), while building strong team values.

General Business Management

• Implements and manages daily administrative procedures in compliance with company policy and practical business processes.

• Forecasts and budgets annual sales targets.

• Addresses personnel issues in compliance with company policy.

• Ensures proper communications are maintained with all staff personnel or others associated with project operations. Standard review process participation.

• Ensures Marketing and Sales departments work together to achieve project goals.

Managing the Guest Experience

• Responsible for a positive guest tour experience.

• Resolves any unresolved guest issues that have escalated.

• Monitors guest experience survey data and follows up with department leaders as appropriate.

• Ensures Sales Gallery meets or exceeds all property standards.

Maintaining, Analyzing, & Communicating Key Reports

• Uses reports on individual and team production performance (e.g., Confirmations-Experiences per guest, volume-per-guest [VPG], close rate, employee satisfaction, Regional Customer Experience Report, Site Daily Flash) to evaluate overall project and team effectiveness.

• Uses market analyses (e.g., cost per tour, development plans, and marketing cost by channel and effort) to evaluate the effectiveness of various incentives and programs to determine which incentives and programs should be retained.

• Monitors Budget versus Actual Results (BUVARS) across all departments (e.g., site, regional, and sales and marketing leadership) to evaluate department effectiveness.

Managing External Relationships

• Negotiates contracts and works with vendors.

• May work directly with local Resort General Managers and VP's of Sales (regional) and Chairman's office.

Managing & Developing the Sales & Marketing Workforce

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COMPETENCIES, BASIC SKILLS, AND PERSONAL CHARACTERISTICS

Leadership

• Professional Demeanor - Exhibiting behavioral styles that convey confidence and command respect from others, making a good first impression and representing the organization in alignment with its values.

• Problem Solving and Decision Making - Identifying and understanding issues, problems, and opportunities; obtaining and comparing information from different sources to draw conclusions, develop and evaluate alternatives and solutions, solve problems, and choose a course of action.

• Communication - Conveying information and ideas to others in a convincing and engaging manner through a variety of methods. Strong public presentation skills.

• Adaptability - Maintaining performance level under pressure or when experiencing changes or challenges in the workplace.

Managing Execution

• Planning and Organizing - Gathering information and resources required to set a plan of action for self-and/or others; prioritizing and arranging work requirements to accomplish goals and ensure work is completed.

• Driving for Results - Setting high standards of performance for self-and/or others; assuming responsibility for work objectives; initiating, focusing, and monitoring the efforts of self-and/or others toward the accomplishment goals; proactively acting and going beyond what is required

• Building and Contributing to Teams - Leading and participating as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members.

Building Relationships

• Coworker Relationships - Interacting with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships.

• Customer Relationships - Developing and sustaining relationships based on an understanding of customer needs and actions.

• Fostering Inclusion - Supporting associates with diverse styles, abilities, motivations, and/or cultural perspectives; leveraging personal differences to achieve objectives; and promoting a work environment where all associates are given the opportunity to contribute to their full potential.

Generating Talent and Organizational Capability

• Talent Management - Providing guidance and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

• Organizational Capability - Understanding and leveraging associate talent and capabilities to meet work needs; supporting the attraction, selection, and/or retention of associates to achieve department and business objectives.

To Apply:

Please send your CV and a brief cover letter highlighting your relevant experience to Mr. Steve Renard, President at steve@renardinternational.com