AI Summary
Lead creative development for fitness and wellness marketing initiatives. Collaborate with cross-functional teams and manage external agencies. Foster innovation and accountability within a high-performing creative team.
Key Highlights
Lead development and production of creative work
Develop creative strategies for marketing initiatives
Mentor and lead a high-performing creative team
Manage video pre-production, production, and post-production processes
Oversee agency collaborations and establish creative workflows
Technical Skills Required
Benefits & Perks
Flexible and generous paid time off
Competitive medical, dental, vision, and life insurance coverage
401(k) plan with employer matching
Paid parental leave
Wellness resources and support programs
Charitable matching and community outreach initiatives
Hybrid work flexibility with on-site workout facilities
Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Creative Director - Fitness and Wellness: NASM in the United States.
This role is perfect for a visionary creative leader passionate about fitness and wellness, responsible for driving high-impact marketing and advertising initiatives. The Creative Director will lead the development of campaigns across digital, social, video, product, and internal communications, ensuring brand differentiation and alignment with strategic goals. You will collaborate with cross-functional teams, manage external agencies, and mentor a high-performing creative team to deliver compelling, insight-driven content that motivates audiences and supports business growth. This fully remote role offers the opportunity to shape brand storytelling, innovate using emerging technologies, and influence the consumer experience in a fast-paced, mission-driven environment.
Accountabilities
- Lead development and production of all creative work, ensuring campaigns are fresh, insightful, and effectively differentiate the brand
- Develop creative strategies for marketing initiatives across paid, owned, and earned media channels
- Partner with marketing, product, and brand teams to align creative output with business goals and product launches
- Manage video pre-production, production, and post-production processes for all content
- Oversee agency collaborations, ensuring work adheres to brand standards and elevates production quality
- Mentor, lead, and develop a high-performing team, fostering innovation, collaboration, and accountability
- Monitor emerging trends, technologies, and consumer insights to continuously optimize creative performance
- Establish creative workflows, roadmaps, and measurement frameworks to ensure efficient project execution
- Bachelor's degree in Design, Marketing, Communications, or related field
- 8+ years of experience in creative roles for national consumer brands, including retail or e-commerce
- Passion for fitness and wellness with a desire to inspire positive change
- Strong leadership skills, capable of guiding cross-functional teams and agencies
- Proven ability to develop and oversee compelling creative work that drives business results
- Expertise in design, productivity, and workflow tools such as Figma, Wrike, Adobe Creative Suite, and Microsoft Teams
- Knowledge of UI/UX principles and digital storytelling techniques
- Curiosity-driven problem solver with a collaborative, agile mindset
- Experience managing video production and multimedia campaigns
- Flexible and generous paid time off
- Competitive medical, dental, vision, and life insurance coverage
- 401(k) plan with employer matching
- Paid parental leave
- Wellness resources and support programs
- Charitable matching and community outreach initiatives
- Hybrid work flexibility with on-site workout facilities in select locations
- Tuition reimbursement opportunities
- Inclusive, values-driven culture that celebrates diversity and fosters belonging
When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.
📊 It compares your profile to the job's core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.
The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role. Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.
Thank you for your interest!